Choose from the video you shot
Unboxing or before-after: use Product Reveal. The track is built for the moment the package opens, the new result appears or the viewer gets the first clean look.
Review or tutorial: use Presentation. It leaves more room for a person explaining price, features or how the product works.
Fast product ad: use Core when the clip is short, the cuts are hard and the first frame must carry the product immediately.
Morning routine or GRWM: use Vlog when the product is part of daily life rather than the main reveal.
Open the matching sound
Publishing outside TikTok
The sound button attaches the native TikTok audio. For Reels, YouTube Shorts, paid ads or a file delivered to a client, request a license for those platforms and campaign dates.